Range of Analysis Reports Offered by Locus Elite

📰  Daily Media Presence Report

A daily report that consolidates and analyzes an organization’s media presence across news and social platforms to provide clear, actionable insights.

A structured daily report that tracks and analyzes the organization’s visibility across international, regional, and domestic news media as well as social media platforms.

The report is designed to:

🗞️ Capture and categorize mentions by media type (print, online, broadcast, social) and by topic (e.g., business, policy, reputation, industry trends).
🧩 Consolidate related articles into cohesive storylines to minimize duplication and highlight the bigger picture.
🔍 Provide reference links and source details for further reading and verification.
💡 Enable quick insights into the organization’s public perception, emerging narratives, and media impact.
🕒 This ensures leadership and communication teams have a concise, high-value overview of how the organization is represented in the media each day, supporting timely decision-making and strategic response.

🧠 Daily Industry & Competitor Intelligence Brief

A daily report focused on industry coverage and competitor developments, drawing from leading media outlets (including premium and exclusive sources) and social media.

The report highlights key competitor activities, major announcements, critical analysis, and emerging industry trends that shape the market landscape. Coverage is curated to cut through duplication and provide quick summaries with accessible links to full articles.

This enables leadership, strategy, and communications teams to stay informed on industry dynamics, anticipate competitor moves, and identify new opportunities or risks in the sector each day.

📣Impact of an Announcement Report 

An analytical report measuring how a major announcement by a government body or company performed across news and social media.

It tracks reach, sentiment, engagement, and media pickup — showing who amplified it, who ignored it, and how audiences reacted. Includes key PR and marketing KPIs, along with recommendations and next-step communication actions.

Use case: Evaluate the effectiveness of announcements, press releases, or campaigns and refine communication strategies based on actual impact.

🌍 Market Perception & Media Landscape Report

An in-depth analysis of how a country’s media and social platforms portray a specific city, nation, or brand.

The report maps sentiment, narratives, and key voices across major news outlets and influencers — highlighting who is positive, critical, or neutral, and which profiles are strategically worth engaging. It provides a clear picture of the market’s communication climate and reputation dynamics before any public relations or marketing initiative.

Use case: Understand how a target country perceives your brand or destination to design informed, effective outreach and positioning strategies.

🤝 High-Profile State Visits Analysis Report

An analytical report assessing public and media reactions to major diplomatic or state visits involving heads of state, prime ministers, or key government leaders.

It consolidates social and news media data to map sentiment, engagement levels, and narratives across participating countries. The report visualizes comparative tone, perceived benefits (economic, political, symbolic), and public discourse trends through charts and infographics.

Use case: Evaluate how high-level visits influence national image, regional diplomacy, and public perception of leadership and foreign relations.

🎤 Event & Conference Impact Analysis Report

An analytical report tracking media and public engagement around major events, conferences, or high-profile meetings — from buildup to aftermath.

 It examines pre-event buzz, audience expectations, and sentiment; monitors real-time coverage and social engagement during the event; and evaluates post-event feedback and narrative longevity. The report assesses whether the event met its communication and engagement objectives, reached target demographics, and sustained momentum beyond the closing day.

Use case: Measure the overall media and public impact of major events, gauge sentiment shifts, and refine event communication and engagement strategies for future editions.

🚀 Virality & Momentum Analysis Report

An analytical report that dissects how and why a topic, post, or campaign went viral across social media.

It traces the origin of the trend — identifying who initiated it, which accounts or communities amplified it, and how engagement evolved over time. The report maps day-by-day momentum, sentiment shifts, and demographic patterns, offering insights into what resonated with audiences and how the virality can be sustained or guided further.

Use case: Understand the drivers and originators of viral trends to replicate positive outcomes, respond to emerging narratives, or manage high-impact digital moments effectively.

⚠️ Crisis Impact & Response Intelligence Report

A comprehensive report assessing the scale, trajectory, and communication implications of an unfolding media or social crisis.

It quantifies the crisis intensity through sentiment ratios, virality index, and visibility metrics — indicating whether the issue is central (headline-level) or peripheral. The report identifies top outlets and influencers amplifying the story, highlights key voices yet to react, and tracks the momentum timeline to show if the narrative is growing or fading.

A qualitative assessment outlines narrative tone and potential reputational impact, supported by an overall Crisis Severity Index (out of 100). Action recommendations guide communication leads on whether to intervene, monitor, or de-escalate.

Use case: Equip leadership and communication teams with a data-driven, real-time view of how serious a crisis is, who is driving it, and what response strategy is most appropriate.

🗳️ Public Opinion & Policy Sentiment Analysis Report

An intelligence report that analyzes citizen and resident reactions to government policies, programs, and initiatives — using large-scale, high-quality social media data as a real-time alternative to traditional surveys.

It identifies public sentiment, emerging concerns, and key discussion themes related to specific policy areas such as mobility, health, education, or tourism. The report summarizes recurring inquiries, complaints, and positive feedback, offering a clear picture of how the public perceives government actions.

Use case: Support policymakers with timely, data-driven insights to shape decisions, adjust communication strategies, and respond effectively to citizen sentiment without the delays or cost of conventional polling.