Locus Elite: Real-Time Intelligence for Strategic Communications & Decision-Making
Drive impactful narratives, manage crises, understand public sentiment, and infuse intelligence into digital and AI systems.
Our Products & Services
News & Social Media Monitoring
Empowers users to track real-time social media conversations, monitor news media coverage, and engage with online community discussions—all at their fingertips.
Realtime Incident Tracker
Incident Tracker provides real-time global alerts on natural disasters, human-made crises, and political unrest via an intuitive dashboard.
Media Archive & AI Data Lake
AI-powered platform with 30 years of news, social data, and private documents—search, analyze, and chat with GenAI for deep insights.
DeepScan Profile
In under a day, our advanced scanning technology analyzes news and social media, delivering comprehensive profiles for engaging or background screening.
Open-Source Intelligence
Our OSINT solutions track trending topics, detect emerging risks, and scan horizons for proactive insights. Harness predictive analytics to transform public data into strategic intelligence.
Inventus (API)
Social Data Hub API, streaming rich social insights directly to your fingertips, fueling enterprise intelligence.
What's on offer?
Locus Elite app
Locus Elite app captures the flow of information between various media - traditional, online and social - to offer a comprehensive picture, the app has features built to avoid hammering an ordinary user to death by information overload.
Newsfeeds
Quality coverage, comprehensive monitoring and actionable information presented beautifully and delivered right to your inboxes in time! These reports intertwine broadcast, news and social media to show impact of your stories across various media.
Realtime alerts
Receive immediate alerts on crucial developments, breaking news, or mentions across various media channels. Alerts based on specific keywords, topics, hashtags, or even specific influencers and journalists. Whatsapp, Email and Notifications!
Analysis reports
Evaluate the impact of specific communications, campaigns, or public policy announcements. Understand reach, engagement, and influence on different audiences.
20 Years of News & Social Media at Your Fingertips
Experience the power of unparalleled access with our app's exclusive feature: a comprehensive 20-year archive of news and social media coverage. Unearth historical trends, analyze long-term shifts, and explore a treasure trove of information, including every tweet since Twitter's inception.
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AI-Driven Media Monitoring, Analytics & OSINT
Dive into the future of media monitoring, analytics, and open source intelligence with our state-of-the-art AI, NLP, and ML technologies
Sample Analysis and Insight
Rich and reliable opinion analysis capabilities
Using Emojis and other expressions to assess emotional reactions within social media discussions.
Smart ways to infer demographics of commentators in online discussions
Classifying comments into themes
Sentiment analysis
Deep qualitative analysis with very reliable themes and sentiment detection to guide decision making.
Going beyond social media into other online data sources such as Google Reviews
Meet key people!
Ashwin Reddy Gayam
Founder & CEO
Ashwin is a seasoned entrepreneur who has founded successful technology ventures specialising in data analytics and media. At Locus Elite, he has led the application of AI and big data to advance open-source intelligence. Earlier in his career, he supported leading global institutions—including the World Economic Forum and the European Union—in harnessing social media for public relations, communications, and public policy analysis. He continues to advise leading government agencies on leveraging data and AI for strategic decision-making.
Arya Ramesh
Director, Media Monitoring
Arya Ramesh brings deep expertise in managing strategic relationships with government and state-owned entities across the UAE. A long-standing member of the Locus Elite team, she has played a pivotal role in shaping and leading high-performing teams across both sales and operations, driving growth and excellence throughout the organisation.
Contact Us
Have questions or need support? Whether it's about Locus Elite for Communications, Media, and Public Policy, or you're interested in Inventus, our Social Data Hub API, our team is ready to assist you.
Offices - Abu Dhabi, U.A.E.
10th floor, Dar al Salam building,
Al Danah, Abu Dhabi, U.A.E. PO Box 22204
Offices - Hyderabad, India.
4th Floor, Locus Elite Building
Plot 97, Madeenaguda,
Hyderabad, India - 500050